Minimalist doesn’t mean boring.

Minimalist design is grounded in solid yet simple architecture. It avoids distractions by placing the elements of your design in thoughtful proximity to one another. This ensures that your content remains front and center for your target audience.

Who is your target audience?

We often forget that websites, logos, and graphics are designed for a target audience, not just for the author. Taking a minimalist approach keeps your audience engaged by eliminating excess. I ensure that your website is accessible and not bogged down by unnecessary features that only clutter your message and hinder the user’s experience.

I utilize my background in visual arts to create concise yet striking designs, including websites, graphics, and logos.

Get in touch with me at paul@minimalistform.com.